Owning luxury cars is usually associated with a huge investment - expensive initial price, ambiguous resale, and long-term financial commitment. It is a new Smart Ownership Plan that Lexus India is seeking to shift that story to, targeting customers seeking the benefits of high-end comfort at a lower cost.
Guaranteed Future Value & Flexible EMIs.
This plan is unique with Guaranteed Future Value (GFV). Customers are able to buy a Lexus in installments, which they can afford, and they are sure of the price of their vehicle after the tenure of the plan.
After the term is over, they may select to:
Return the car at no extra cost and obligations.
Retain it by paying the pre-agreed future value.
Upgrade to a brand-new Lexus.
This flexibility removes the concerns of depreciation or the inconvenience of the resale, which also gives the customers the chance to drive a new Lexus after 3-5 years.
Models Covered: ES, NX, and RX
The Smart Ownership Plan is now being offered on three of the most selling models of Lexus India, which include the ES sedan, the NX SUV and the RX SUV.
Through this offering, customers can keep pace with the changing designs, advanced technology and the most recent safety offerings of the brand without being tied up too long.
Warranty and Service Benefits
To improve the sense of security further, Lexus provides an 8-year/1,60,000 km warranty on all the cars that are sold from June 2024.
In addition, customers will have a choice of Lexus Luxury Care service packages of 3, 5, or 8 years that cover the service and make it easier and worry-free with the ownership.
Lexus’ Commitment to India
President of Lexus India, Hikaru Ikeuchi claimed that the new plan is based on the brand's dedication into the Indian market as well as its philosophy of Omotenashi; expecting and satisfying the needs of the customers. He emphasized that the project is a combination of high-quality experiences and financial freedom just as the hopes of contemporary Indian consumers.
The Smart Ownership Plan is not only a financing program. That, it is how Lexus India is making ownership of luxury cars smart, convenient and accessible so that more customers can experience the brand without the traditional barriers.
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