About us

Park+ for Business

Valet Services

FASTag

Vehicle Search

E-Challan

New Cars

Car Insurance

Car Loan

Personal Loan

Home >
Car News >
Bmw Vision Driving Experience Previewing Electric Technology For The M3

Hardik Gulati

Published on 06:42 PM, 19 Feb 2025 3 min

Share -

BMW Vision Driving Experience: Previewing Electric Technology for the M3

The BMW Vision Driving Experience concept introduces groundbreaking technologies for future electric models, including the M3. Central to this innovation is the Heart of Joy control unit, which integrates drivetrain and driving dynamics functions for improved efficiency and performance. With features like color-shifting wheels and a sleek interior design, this concept sets the stage for the next generation of BMW electric vehicles.

The BMW Vision Driving Experience has been introduced as a concept to show the intelligent systems that will soon be featured in the production electric 3 Series (likely to be named the i3), the next-gen M3, and well into the lineup of Neue Klasse.

Of course, the Vision Driving Experience concept will not be shown to the public before releasing the production units, but rest assured, the technologies showcased will help retain the world-famous driving dynamics that this automaker is known for.

BMW Vision Driving Experience: Novel Technologies

Described as "a rolling test rig for drivetrain and driving dynamics management technology," the Vision Driving Experience concept is, according to BMW, one of an array of new systems that include perhaps the most important; an electronic control unit called the “Heart of Joy” that supervises the critical functions of the car including the drivetrain, braking, charging, regeneration, and steering.

The Heart of Joy will work with BMW's Dynamic Performance Control software while processing data 10 times faster than previous ECUs of the company, with latencies claimed to be in the milliseconds.

Heart of Joy is one of four central elements in the concept's electronics architecture, and it integrates drivetrain and driving dynamics functions into an all-in-one unit. Most of the time, both brakes result in zero usage of the regular friction brakes and rely instead on regeneration. According to BMW, this can result in up to 25 percent efficiency increase. This is seamless stopping and starting, whether in drive mode, using active cruise control, or employing the Auto Hold function.

According to BMW, the Heart of Joy will be installed in every electric Neue Klasse application and thus will mean an enhancement in efficiency, range, and a more joyful driving experience. Speaking of that, this Vision Driving Experience creates a staggering 18000Nm of torque.

Handling that much torque makes it simple for the “Heart of Joy” to manage "the everyday driving demands," BMW believes. Further layers of technology that will be found in future electric BMWs should include three core "superbrain" systems for automated driving, climate control, vehicle access, and interior and exterior lighting.

Vision Driving Experience concept, when it comes to light, also has another feature, color-shifting wheels, which demonstrate the way the Heart of Joy operates. When the vehicle accelerates, the wheels glow green; when it recuperates energy, it goes blue; and it turns orange when braking. BMW has not gone into detail on how this works, but the methodology could be similar to how the color-changing body panels work with e-ink in the carmaker's i Vision Dee concept.

BMW Vision Driving Experience concept: exterior

The prototype is not just test mule camouflage but has also been proportionally scaled to complement the likes of the Vision Neue Klasse concept and the spy shots of the next-gen 3 Series.

But by using smaller integrated clusters, this has differentiating characteristics from the Vision Neue Klasse, as well as massive air dams underneath with two vertical slats on either side.

The window area in the Vision Driving Experience looks the same as that of the Neue Klasse, with that unmistakable upward kink at the C-pillar. The same story follows for tail lamps and rear profile, but the bumper is characterized by two large openings.

BMW Vision Driving Experience concept: Interior

What the cockpit of the Vision Driving Experience concept boasts is a massive infotainment screen, rhomboidal in shape. Behind it, there is a smaller display running almost the complete width of the dashboard and serving as the instrument cluster.

Other than that, the interior is fairly stark and empty, with only a few buttons on the extremely minimal center console, and carbon-fiber-bucket-style seats enjoy just the lightweight comfort of a minimal cushion.

The carmaker has announced that the first units of its new Neue Klasse series will roll off the production line in the carmaker's plant in Debrecen, Hungary, later this year. Thus, a very early introduction of the production-spec electric 3 Series is based on the Neue Klasse concept, which can be expected in 2026.

Also Read:

  1. Honda’s Amaze Waiting Period and other Significant details

  2. BYD Sealion 7 vs BMW iX LWB, The Chinese premium or German Luxury which is better

  3. Volkswagen to launch only a single car this year

Hardik Gulati

Content Writer

Hardik is passionate about creating new things and loves to do theatre and music. As a content writer, he makes sure to bring depth and clarity to his writing and also keeps the same thing informative at that moment.

Latest News

Petrol-powered Tata Harrier and Safari models receive a 5-star Bharat NCAP safety rating

Mahindra Climbs to Second Place in India’s 2025 Auto Sales Shake-Up

A High-End Harman Kardon Stereo System for the Mahindra XUV 7XO

India's Major Electric Push by Jaguar Land Rover in 2026

India Auto Highlights: Safety Test Shocks, EV Roadmap, and SUV Buzz

Testing of the India-Spec Nissan Gravite MPV Before Its 2026 Release

Nissan India Declares a January 2026 Car Price Increase

Hyundai Prepares to Unveil Its Biggest Electric Vehicle in 2026

Tata's Avinya EV Lineup Starts with a Sportback and Continues with an SUV

Nissan's Network Expansion Plan Accelerates Growth in India

Global NCAP Safety Tests Show Failure for the Maruti Suzuki Ciaz

Suzuki to Display Nine Vehicles with an Adventure Theme at Tokyo Auto Salon in 2026

Maruti Suzuki Fronx raises serious concerns after receiving a 1-Star safety rating in ANCAP crash test

India-Spec Renault Duster Teased Before Republic Day Reveal

Tata Motors to introduce the luxury EV brand Avinya in 2026

Tata EVs Soar with New Launch Plans and Record Sales

Kia Starts Producing All-New Seltos Locally in India

A tough rival to the Tata Sierra, the 2026 Mahindra Vision S SUV was spotted

India is expected to receive the Tata Avinya EV by late 2026

Production of the Jaguar F-Pace Ends and a New Electric Era Begins

Unveiling the All-New Kia Seltos: A Modern Appearance and Cutting-Edge Features

Tata Safari Petrol Receives a New Ultra Model

The Tata Harrier Petrol Adds New Features and a Fearless Ultra Variant to the Lineup

Global NCAP Results for the Maruti Suzuki Celerio: Advances with Cautions

Delhi's Upcoming Electric Vehicle Policy Is Almost Here

Explore Year End Offers

Quick Links
Contact UsBlogsSBI FASTag RechargeTelangana ChallanTech BlogsValet ServicesBug bountyFASTag Annual PassCar NewsCompare CarsCar Dealers
Products
New CarsCar InsuranceE ChallanFASTagParking SolutionsFuel PriceRTOPersonal LoanPersonal Loan EMI CalculatorVehicle SearchCar Insurance Calculator
Reach us
For support: [email protected]
For Business: [email protected]
Unitech Cyber Park, 5th Floor, Tower A, Sec-39, Gurugram, Haryana 122022
Download Park+ app

Stay on the top of your car game with Park+. Sit back and relax while we take care of your car-related needs, all in one place.

10 Million+
Downloads
footer_separator_img
50 Million+
FASTag Recharges
footer_separator_img
1 Million+
Challans Resolved
google play
app store
© 2026 Park+. All rights reserved
Terms & Conditions | Privacy Policy | Site Map