Toyota has proudly reported its success in India, announcing that it has reached a landmark figure of 3 lakh units of the Fortuner and the Legender SUV. It tells another success story of a company built on trust, the potency, and the desirability of driving a Toyota.
Fortuner: The Stout Workhorse, Indians Love
Launched in 2009, it has spent almost two generations being one of the best-selling full-size SUVs. The Fortuner is built on a "body-on-frame" chassis and can handle anything from abuse on the spots to being used as a mule for transporting freight. That is very much going to influence the impressions on potential customers; they can see themselves encumbered with children, dogs, and the "stuff of life" in the expansive Fortuner construction, accompanied by an image suggesting it is the insurance of fragmenting the earth, exploring new destinations.
The current model with the 2786cc turbo diesel engine, produces 201bhp, and produces torque of 500Nm compared to the previous models 175bhp and 420Nm of torque. The suitcase solid frame, high stance, impressive towing capacity, certainly incite the public interest in "magic," strength, reliability, and effective, "road presence."
Another aspect of the Fortuner is that they hold a decent resale. You can see that Fortuners are holding their resale value quite well, even used ones, and this is due to Toyota's excellent reputation when it comes to reliability and being able to perform well in any scenario.
Legender: Fortuner's More Stylish Twin
Launched in 2021, Toyota's Legender builds on the name Fortuner, adding a little modern luxury and style. Although it shares the same parts & mechanics as its brother, the Legender has an overall sleeker look, more modern styling and incorporates higher-end features in its interiors.
It is roomy, properly molded, and has the same reliable performance, which makes it a nice and functional seven-seater SUV for Indian families.
Trust in Toyota: The real attraction behind the numbers
Both SUVs benefit from Toyota's renowned after-sales service, low charging service costs, and long warranties. All these, coupled with real-world reliability and a devoted customer base, are the reasons why the Fortuner and Legender have surpassed the hard 3 lakh sales figure, and are still counting.
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