Hyundai Motor India Limited (HMIL) has announced the much-anticipated return of its 'Hyundai Spotlight Concerts.' This concert series is a unique initiative aimed exclusively at Hyundai customers, offering them an unforgettable experience featuring some of India's most famous artists. The concert series, which debuted last year, was a huge success, and this year’s edition is set to raise the bar even higher.
Celebrating Customers with Music
At the heart of Hyundai’s efforts lies a strong commitment to its customers. The 'Hyundai Spotlight Concerts' reflect the company's dedication to not just selling cars but also fostering deep, lasting relationships with its customers. As Hyundai continues to grow in India, these concerts are a way of saying “thank you” to their loyal customers. Mr. Tarun Garg, the Whole-time Director and Chief Operating Officer of HMIL, shared that Hyundai wants to go beyond just a transactional relationship with its customers. These concerts are a testament to Hyundai’s “Customer First” philosophy.
He emphasized that the concerts are meant to celebrate the strong bond Hyundai shares with its customers. After the overwhelming success of the first edition of the Spotlight Concerts, the company is confident that this year’s events will be even bigger and better.
Star-Studded Performances Across Six Cities
The 2024 edition of the Hyundai Spotlight Concerts will travel to six cities across India, including Chennai, Mumbai, Guwahati, Chandigarh, Bangalore, and Ahmedabad. The concert series will feature performances from some of India’s most beloved musicians and performers. This year, fans can look forward to performances from stars like Sonu Nigam, Neha Kakkar, Shankar Ehsaan Loy, and more. From soulful melodies to high-energy performances, there will be something for every music lover.
The concerts will kick off in Chennai on September 14, 2024, with a performance by Andrea Jeremiah and Stephen Devassy at the Chennai Trade Centre. From there, the series will move to Mumbai on September 28, featuring Shankar Ehsaan Loy and Shalmali Kholgade. Music lovers in Guwahati can enjoy a performance by Papon and Shankuraj Konwar on October 5, while Chandigarh will host Neha Kakkar and Sukhe on October 19. Shankar Ehsaan Loy will return to the stage in Bangalore on October 26, this time with Vijay Prakash. The concert series will wrap up in Ahmedabad on November 24 with a grand finale featuring Sonu Nigam and Akasa at Vivenza by Gopi Farm.
Customer Experience Beyond the Music
The 'Hyundai Spotlight Concerts' are not just about the music – they’re designed to create a memorable experience for Hyundai customers. The company has gone the extra mile by curating exclusive customer experience zones at each concert. These zones allow Hyundai customers to enjoy the event with up to four family members or friends, ensuring that everyone has a chance to be part of the fun. Whether you're a long-time Hyundai driver or a new customer, these concerts are designed to make you feel appreciated.
This unique approach to customer engagement highlights Hyundai's dedication to building strong, lasting relationships with its customers. By offering this exclusive concert experience, Hyundai is creating a sense of community and shared experiences among its customers, something that goes beyond just owning a car.
Building on Last Year’s Success
The 2024 edition of the Hyundai Spotlight Concerts builds on the success of last year’s inaugural series. In 2023, the concerts were held in four cities and attracted more than 8,500 Hyundai customers and their loved ones. The overwhelming response to these events motivated Hyundai to expand the series this year to include more cities and artists. With the addition of new locations and an even bigger lineup of performers, the company hopes to make this year’s Spotlight Concerts an even bigger hit.
The concerts are a fun and engaging way for Hyundai to connect with its customers outside of the showroom. Instead of focusing solely on sales, the company is showing its appreciation for its customers in a way that’s both exciting and meaningful.
Dates and Artists to Look Forward To
Here’s a quick look at the schedule for the 2024 Hyundai Spotlight Concerts:
Chennai (September 14): Andrea Jeremiah & Stephen Devassy
Mumbai (September 28): Shankar Ehsaan Loy & Shalmali Kholgade
Guwahati (October 5): Papon & Shankuraj Konwar
Chandigarh (October 19): Neha Kakkar & Sukhe
Bangalore (October 26): Shankar Ehsaan Loy & Vijay Prakash
Ahmedabad (November 24): Sonu Nigam & Akasa
Each city will host a unique experience, offering something special for music fans and Hyundai customers alike.
To sum up, The 2024 Hyundai Spotlight Concerts are more than just a series of musical events. They reflect Hyundai’s commitment to its customers and its desire to create long-lasting relationships. By offering exclusive access to these concerts, Hyundai is showing its customers that they are valued and appreciated.
For those attending the concerts, it’s sure to be an unforgettable experience, combining great music with a sense of community. As Hyundai continues to innovate both in the automotive industry and in how it connects with its customers, the Spotlight Concerts are just one example of the company’s forward-thinking approach.
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