Kia has always taken a movement that inspires not only its customers but also its competitors.
This South Korean Automotive Brand never fails to bring out-of-the-box services for its loyal customers. A brand that has now shifted its focus on maintaining transparency between the company and customers. Read further to know the details of the initiative taken by Kia:
Real-Time Access to Service Procedures
Customers can now use the 'My Kia' app to receive live streaming of their vehicle's servicing procedures and real-time video consultations thanks to Kia Krystal. This implies that Kia owners may use their smartphones to stay up to date on every aspect of their vehicle's maintenance, including cost estimates, descriptions of the work being done, and prompt answers to any questions. All Kia models, including the EV6, Sonet, Carens, and Seltos, are eligible for this service.
Current Availability and Future Plans
Currently, 237 Kia dealerships in India provide the Live Consultation service, with 25 of those locations already broadcasting service operations. By the end of 2024, Kia intends to bring this feature to 60 additional dealerships. The favorable comments left by users demonstrate how beneficial and efficient these platforms are.
Emphasizing Transparency and Customer-Centric Approach
Mr. Hardeep Singh Brar, National Head of Sales and Marketing at Kia, stressed the value of openness in after-sale support. The brand hopes to establish trust with Kia Krystal by providing increased transparency and consumer supervision throughout servicing procedures. As part of the future roadmap, welcome calls will be made to prospective clients after a sale to give them thorough details on ownership options and programs.
Kia Krystal's Impact on the Industry
The Kia Krystal marks a breakthrough in redefining after-sales care in India's automotive business. Kia is leading the industry in customer happiness and loyalty by utilizing digital technologies to provide transparent, convenient, personalized service. This program makes owning a Kia more enjoyable overall and establishes standards for other automakers to meet when it comes to bettering after-sales care.
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