Tata Motors Breaks New Ground with India’s First SUV Coupe: Unveiling the Tata Curvv. ev

In a landmark move set to revolutionize the Indian automotive landscape, Tata Motors has unveiled the Curvv.ev, marking India’s first-ever SUV Coupe. This groundbreaking model, launched today, promises to redefine the mid-size SUV segment with its blend of innovative design, cutting-edge technology, and impressive performance. Priced attractively, the Curvv.ev offers a compelling choice for those seeking a stylish and advanced electric vehicle.

A Bold New Design for an Emerging Segment

The Tata Curvv. ev introduces a novel design philosophy, merging an SUV's rugged robustness with a Coupe's sleek elegance. This pioneering approach sets it apart in a market traditionally dominated by boxy SUV designs. Tata Motors’ new model features a premium, non-traditional body style that combines practicality with a striking aesthetic.

The Curvv.ev is available in two battery variants: the 45kWh version priced at ₹17.49 lakh and the 55kWh version at ₹19.25 lakh. This pricing not only makes it a competitive option in the electric vehicle (EV) market but also aligns it closely with traditional internal combustion engine (ICE) vehicles, promoting greater price parity.

Impressive Performance and Range

Performance is at the core of the Curvv.ev’s appeal. It is powered by Tata Passenger Electric Mobility’s (TPEM) advanced Pure EV architecture – acti.ev, which underpins its high performance. The SUV Coupe is equipped with a 4.4-litre Twin-Turbo Mild-Hybrid V8 engine, delivering a formidable 467 kW and 750 Nm of torque. This allows it to accelerate from 0-100 km/h in a mere 3.8 seconds, marking it as one of the most powerful vehicles in its class.

The Curvv.ev offers an impressive driving range, with the 55kWh battery providing up to 585 km on a single charge and the 45kWh battery offering 502 km. These figures are certified by ARAI, ensuring that the vehicle can meet long-distance travel needs without frequent recharges. The fast-charging capability is equally noteworthy, with the largest battery pack able to achieve a top-up of 150 km range in just 15 minutes.

Advanced Technology and Innovative Features

The Curvv.ev integrates a host of advanced technologies and features designed to enhance the driving experience. It includes the Snapdragon Digital Chassis Platform by Qualcomm, which sets a new benchmark for innovation in this segment. The SUV Coupe features a 31.24 cm Cinematic Touchscreen by HARMAN™, a 26.03 cm Digital Cockpit, and an array of smart features such as voice-assisted controls, panoramic sunroof, and smart digital lighting.

One of the standout features is the Tata.ev Charge Point Aggregator, which consolidates India's widest network of 9,000+ charging points. This integration into the iRA.ev connected car app ensures that drivers can seamlessly locate and access charging stations, reducing range anxiety and enhancing the overall user experience.

Also Read: How has Tata prepared its Curvv to beat India’s favorite Sub-compact SUV The Kia Seltos?

Safety and Comfort

Safety remains a top priority for Tata Motors with the Curvv.ev. The vehicle is equipped with Advanced Driver Assistance Systems (ADAS) – Level II, which includes 20 features aimed at providing comprehensive protection. The SUV Coupe comes with six airbags, all-wheel disc brakes, acoustic vehicle alert systems, and a host of other advanced safety features designed to ensure peace of mind on every journey.

Inside, the Curvv.ev delivers an unparalleled level of comfort. The cabin features advanced comfort seats with ventilation, a grand centre console, and front & rear fast charging capabilities. The SUV Coupe also boasts best-in-class boot space of 500 liters and additional space in the frunk, making it highly practical for various needs.

A New Era for Tata Motors

Curvv-2024-07-ea340a5c5d0164cc65b854ff2c1283bd.webp

The launch of the Curvv.ev is a significant milestone for Tata Motors as it ventures into the burgeoning mid-size SUV segment with a pioneering offering. The SUV Coupe's combination of innovative design, advanced technology, and competitive pricing makes it a formidable contender in both the EV and ICE markets.

With bookings for the Curvv.ev opening on August 12 and deliveries set to begin on August 23, Tata Motors is poised to make a substantial impact on the Indian automotive market. The introduction of this model not only highlights Tata Motors' commitment to advancing electric mobility but also sets a new standard for SUV design and performance in the country.

The Curvv.ev is not just a vehicle; it’s a statement of Tata Motors' vision for the future of mobility, blending elegance with performance and redefining what an SUV Coupe can be.

Note: The information is from a press release sent to us by the manufacturer. Park+ is not responsible for any inconsistencies and inaccuracies in the above data.

Also Read:

  1. MG Windsor EV Teased Testing in Ladakh's Tough Terrains

  2. Tata Curvv EV Electric SUV to Launch Tomorrow: Expected Price and Features

  3. Unveiling the Range Rover Sport SV EDITION TWO: A Pinnacle of High-Performance Luxury