Honda Prelude will make a spectacular comeback in India
  • Honda is bringing the all-new Prelude coupe to India as a completely built-up (CBU) import, likely priced at about ₹ 50 lakh.

  • The redesigned Prelude combines efficiency and performance with a hybrid drivetrain, cutting-edge technology, and a driving-focused design.

Prelude Returns to India as a Halo Sports Hybrid

According to reports, Honda intends to import the brand-new Prelude as a Completely Built Unit (CBU) and introduce it in India next year. According to a recent report, this sporty two-door coupe will cost around ₹50 lakh.

Why the New Prelude Is Unique

Interior Design

  • The new Prelude evokes the feeling of soaring like a glider and is based on Honda's "Unlimited Glide" concept.

  • It has a fastback-style roof, flush door handles, expressive body lines, and a low, sharp front.

  • The inside features a digital instrument cluster, a flat-bottom steering wheel, and a 9-inch touchscreen with wireless Apple CarPlay and Android Auto.

  • Additionally, it has an 8-speaker Bose sound system, a wireless phone charger, 2+2 seating, and a complete suite of ADS.

Performance & Powertrain

  • A 2.0-liter Atkinson-cycle gasoline engine and two electric motors make up the Prelude's hybrid drivetrain, which produces about 197 horsepower and 315 Nm of torque.

  • Honda's innovative S+ Shift technology, which mimics gear changes to enhance the driving experience, is included.

  • Drivers can customize performance to suit their preferences with the Comfort, GT, Sport, and Individual driving modes.

  • The Prelude's chassis front has adjustable dampers, dual-axis strut front suspension, and steering technology used from the Civic Type R.

Positioning and Launch Strategy

  • As a CBU import, the Prelude will be a high-end, niche product in India that is intended to serve as a halo car rather than be sold in large quantities.

  • The Prelude went on sale in Japan on September 5, 2025, and Honda intends to sell 300 of them per month.

Why India Needs to Consider the Prelude

  • Brand Image Boost: By reintroducing a performance-oriented coupe like the Prelude, Honda is able to highlight its cutting-edge hybrid technology and reaffirm its dedication to driving fans.

  • Hybrid Momentum: Honda offers performance and style in this hybrid sports coupe, which is consistent with its larger electrification goal.

  • Exclusivity: Since this model is a CBU, it will probably appeal to a small number of consumers who are searching for superior performance rather than just daily transportation.

Risks and Market Difficulties

  • High Price: The Prelude's specialized luxury-performance price of about ₹50 lakh may restrict its customer base.

  • Import Costs: Higher tariffs and maybe lower profits or higher retail pricing are associated with being a CBU.

Niche Appeal: Compared to SUVs and sedans, coupes have a smaller market in India; therefore, demand may be constrained.

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Nikita

Content Intern

Nikita is a writer who finds stories in the small details most people overlook. With a deep love for observing the world and an ever-growing curiosity about how things work, she hopes to become a journalist someday. Beyond the world of words, Nikita is a passionate theatre enthusiast who believes every stage tells a story worth listening to. At work, she combines a love for storytelling and automobiles, turning car launches, updates, and trends into pieces that inform and inspire readers.