Tata Nexon EV rival MG Cloud EV spied testing ahead of its launch
The MG’s EV that is placed between Comet and ZS EV in MG’s EV lineup, Cloud EV was spied testing ahead of its launch. It is expected to be the first product from MG’s upcoming product onslaught. This new model is set to make its debut during the festive season. The spied model has dropped massive hints as to what can we expect from this model. Let’s delve into the details further in this article:
The MG Cloud EV has a design that blends elements of a large hatchback and a multi-purpose vehicle (MPV). Its structure supports five passengers in a two-row seating arrangement, giving it the look of an enlarged hatchback. The exterior is sleek and minimalist, featuring flush door handles and clean, smooth surfaces. Both the front and rear are adorned with full-width LED light bars, enhancing its modern appearance.
Although heavily camouflaged during testing, some distinctive design elements of the Cloud EV are noticeable. It has a stepped front-end design with headlamps mounted on the bumper, a feature that adds to its unique style. The large glasshouse wraps seamlessly around the rear, with extended quarter glass sections and sharply angled front and rear windscreens, giving the vehicle a contemporary and aerodynamic look.
Inside, the MG Cloud EV continues its minimalist theme. The interior design prioritizes simplicity, with few physical buttons or controls. As a purpose-built EV, it offers significant interior space advantages. The dashboard is dominated by a large touchscreen infotainment system and a digital instrument cluster. One standout feature is the front seats, which can fully recline into a "sofa mode" for added comfort.
The AC vents are discreetly integrated into a horizontal trim, while the door panels feature unique circular speakers. In international versions, the Cloud EV also includes an advanced driver-assistance system (ADAS) suite with a 360-degree camera, suggesting a focus on both comfort and safety.
Internationally, the MG Cloud EV is available with two battery options: a 37.9kWh pack offering a range of 360 kilometers, and a 50.6kWh pack with a range of 460 kilometers. The vehicle is powered by a front-axle mounted permanent magnet synchronous motor producing 134 horsepower. However, it remains to be seen which battery and powertrain configurations will be available in the Indian market.
MG aims to price the Cloud EV competitively, targeting a price below Rs 20 lakh. This pricing strategy positions the Cloud EV to compete directly with other popular EVs in India, such as the Tata Nexon EV and the Mahindra XUV400. By setting a lower price point than the MG ZS EV, which has seen steady sales, MG hopes to attract a broader customer base.
To achieve this aggressive pricing, MG plans to focus on extensive localization efforts, particularly concerning the battery pack. Local production and sourcing are expected to help reduce costs and make the Cloud EV a more attractive option for Indian buyers.
In summary, The upcoming launch of the MG Cloud EV marks a significant step in MG’s expansion of its electric vehicle lineup in India. With its unique design, spacious and minimalist interior, and promising range and performance, the Cloud EV is poised to make a strong impact in the Indian EV market. As MG prepares for its festive season debut, the Cloud EV’s competitive pricing and extensive features will likely attract many customers looking for an affordable and efficient electric vehicle option.
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