MG Windsor Makes a Grand Entry in Telangana: India's First Intelligent CUV
Electric Vehicles (EVs) are making waves globally but when it comes to India, we can consider it an exception. Though a series of brands are putting every bit of effort into hitting the waves of EVs in India, the results are not that exceptional. Following the trend of launch, MG Motors has pushed its boundaries once again to launch India's First Intelligent CUV, combining the best features of sedans and SUVs.
The MG Windsor EV has been designed with a lot of firsts. It’s equipped with unique features that set new benchmarks for EVs in India. The most eye-catching is the lifetime battery warranty offered to the car's first owner. That's right—no more battery worries for as long as you own the vehicle! On top of that, you get a free one-year subscription to public chargers through the MG eHUB app, making recharging your car hassle-free.
MG Windsor isn't just about technical innovations; it comes packed with a 332 km driving range, certified by the Automotive Research Association of India (ARAI). If you're an enthusiast who enjoys long drives, this CUV makes it possible without constantly searching for charging stations.
The MG Windsor is available in three variants: Excite, Exclusive, and Essence. Prices start at INR 13,49,800 (Ex-showroom). Bookings open on October 3, 2024, and customers have four stunning colors to choose from—Starburst Black, Pearl White, Clay Beige, and Turquoise Green.
Now, let’s dive into the technical bits. Under its stylish hood, the MG Windsor comes equipped with a powerful 38 kWh lithium-ion battery pack. It’s also IP67 certified, meaning it’s resistant to dust and water, which is a huge relief for anyone concerned about the longevity of their vehicle’s battery in tough conditions. The battery powers a motor that delivers 100KW (or 136 horsepower) and 200 Nm of torque. There are four different driving modes: Eco+, Eco, Normal, and Sport, letting drivers adapt the car's performance to their driving style. Whether you're navigating city traffic or hitting the highways, there's a mode that suits your needs. And yes, it offers an impressive range of 332 km on a single charge.
While the outside boasts a futuristic design with an aerodynamic touch (MG calls it the AeroGlide design language), the inside is where the magic happens. The interiors feel more like a luxury lounge than a car, thanks to Aero Lounge seats that recline up to 135 degrees. Add to that an Infinity View Glass Roof, and you get a ride that feels spacious, airy, and premium—a true business-class experience on wheels.
Tech lovers will appreciate the massive 15.6-inch GRANDVIEW touch display in the central console. From navigation to entertainment, everything is just a tap away. Smart connectivity features are aplenty, ensuring that you're always in control and connected to the world, even when you're on the go.
MG Motors has not compromised on safety. The Windsor is packed with features designed to keep you and your loved ones safe on the road. While detailed safety specs weren’t the focus of the launch, it's safe to say that MG Motors has an established reputation for prioritizing security, and Windsor follows that legacy.
The real peace of mind comes from MG's unique offerings. The first-owner lifetime battery warranty is a huge plus, but that's not all. MG is also offering an assured buyback program. If you decide to sell the car after three years or 45,000 km, you are guaranteed to get 60% of its value back. This makes the MG Windsor an excellent investment for first-time EV buyers.
Speaking at the launch, Satinder Singh Bajwa, Chief Commercial Officer of JSW MG Motor India, expressed his confidence in Windsor's success. He believes this new model will encourage more customers to switch to electric vehicles, contributing to a greener and more sustainable future. He emphasized the Windsor's attractive pricing and features, which make it an appealing choice for anyone considering leaping into the EV lifestyle.
Similarly, Rajiv Sanghvi, Managing Director of PPS Motors, couldn’t hide his excitement about the launch. He highlighted that MG’s introduction of Battery as a Service (BaaS) with Windsor is likely to disrupt the Indian EV market. Currently, 40% of their sales come from EVs, and Sanghvi expects this number to exceed 50% with the Windsor's arrival.
The launch of the MG Windsor isn't just about introducing a new car to the market. It symbolizes a broader shift toward more environmentally friendly transportation. With climate change concerns growing globally, cars like the Windsor offer a practical and stylish solution to reducing carbon footprints. MG Motors, with its constant push for innovation, is making it easier for people to adopt electric vehicles without sacrificing luxury, comfort, or safety.
Overall, MG Windsor is more than just another car; it represents the future of electric mobility in India. Packed with features, offering industry-first benefits like a lifetime battery warranty and assured buyback, it stands out in a crowded market. As India moves towards greener transportation, the MG Windsor offers a luxurious, smart, and sustainable way to travel. It’s a car that brings together the comfort of a sedan, the versatility of an SUV, and the innovation of the future.