Hyundai Venue S Plus Variant Launched: Sunroof and Advanced Features at a More Accessible Price
Hyundai Venue S Plus Variant Launched: Sunroof and Advanced Features at a More Accessible Price
Hyundai has just expanded its Venue lineup with the introduction of the new S Plus variant, offering a compelling blend of comfort and technology at a more affordable price. Priced at Rs 9.36 lakh (ex-showroom Delhi), this latest variant positions itself between the existing S and mid-spec S(O) trims, making a sunroof and other premium features more accessible to a broader range of customers. The launch of the S Plus variant highlights Hyundai's commitment to enhancing customer value while keeping up with competitive market trends.
The Hyundai Venue S Plus introduces several enhancements over the lower-spec S variant while remaining more affordable than the higher-spec S(O) Plus model. The pricing structure for the Venue lineup is now as follows:
S: Rs 9.11 lakh
S Plus (new): Rs 9.36 lakh
S(O): Rs 9.89 lakh
S(O) Plus: Rs 10 lakh
By introducing the S Plus variant at a premium of Rs 25,000 over the S trim, Hyundai offers customers additional features that enhance comfort and convenience. Compared to the S(O) Plus variant, which is priced Rs 64,000 higher, the S Plus makes the sought-after sunroof option significantly more accessible. This strategic pricing adjustment aims to attract buyers looking for a blend of affordability and luxury features.
The Venue S Plus is equipped exclusively with the 1.2-litre petrol engine that delivers 83 PS of power. This engine is paired with a 5-speed manual gearbox, which is the sole transmission option available for this variant. This setup provides a balance of performance and efficiency, suitable for urban driving and occasional highway trips.
The S Plus variant stands out for its array of features that cater to both comfort and safety. Key features include:
Sunroof: A desirable feature that adds a touch of luxury and enhances the driving experience.
8-Inch Touchscreen: The infotainment system comes with wireless Android Auto and Apple CarPlay, ensuring seamless connectivity and ease of use.
Semi-Digital Instrument Cluster: Provides a modern and informative display of vehicle data.
Auto-Headlights: Enhances convenience by automatically adjusting lighting based on driving conditions.
Rear AC Vents: Improves rear passenger comfort by ensuring even cabin cooling.
In terms of safety, the S Plus variant does not fall short. It includes:
Six Airbags: For enhanced occupant protection in the event of a collision.
Electronic Stability Control (ESC): Assists in maintaining vehicle stability during sudden maneuvers.
Tyre Pressure Monitoring System (TPMS): Alerts the driver to any significant changes in tyre pressure, helping to prevent potential issues.
With its price ranging from Rs 7.94 lakh to Rs 13.48 lakh (ex-showroom Delhi), the Hyundai Venue competes in a highly competitive segment. The Venue's main rivals include the Kia Sonet, Maruti Brezza, Tata Nexon, Mahindra XUV300, Nissan Magnite, and Renault Kiger. Each of these competitors offers a range of features and pricing options, making the compact SUV segment a dynamic and ever-evolving market.
The introduction of the S Plus variant with a sunroof at a more accessible price point is likely to strengthen Hyundai's position in this competitive segment. By offering advanced features and modern amenities at a relatively lower cost, Hyundai aims to appeal to a broader customer base and provide a compelling value proposition in the compact SUV category.
Hyundai's launch of the Venue S Plus variant underscores the brand's commitment to enhancing customer value while remaining competitive in the compact SUV market. The combination of a sunroof, advanced features, and strategic pricing makes the S Plus an attractive option for buyers seeking a blend of affordability and luxury. As Hyundai continues to innovate and adapt to market demands, the Venue S Plus represents a significant step in offering enhanced value to its customers.
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