
Hyundai has introduced a Battery-as-a-Service (BaaS) model for the Creta Electric, reducing its starting price to ₹10.99 lakh (ex-showroom).
Customers opting for the subscription plan will pay battery charges starting from ₹3.90 per kilometre, lowering the initial purchase cost.
Hyundai Motor India has launched a Battery-as-a-Service (BaaS) ownership option for the Creta Electric, making its popular electric SUV significantly more affordable for buyers.
Under the new model, customers can purchase the vehicle without owning the battery, reducing the starting ex-showroom price to ₹10.99 lakh. Battery usage will instead be covered through a subscription plan starting at ₹3.90 per kilometre.
This move comes as competition intensifies in India's electric SUV segment with several manufacturers now offering flexible battery ownership models.
The new Battery-as-a-Service programme separates the cost of the battery from the vehicle's purchase price. Buyers pay a lower upfront amount for the SUV while subscribing to the battery through a usage-based payment plan.
Hyundai has partnered with financing providers to offer this flexible ownership model, allowing customers to reduce the initial cost of purchasing an electric vehicle.
Battery subscription charges start from ₹3.90 per kilometre, making EV ownership more accessible for customers who want lower upfront investment.
The BaaS scheme does not bring any mechanical changes to the Creta Electric. The SUV continues to be offered with two battery pack options catering to different driving requirements.
| Specification | Details |
|---|---|
| Battery Options | 42 kWh and 51.4 kWh |
| Power Output | Up to 171 hp |
| Torque | 255 Nm |
| Claimed Range | Up to 510 km |
| Charging | AC & DC Fast Charging |
| Battery Subscription | Starts from ₹3.90/km |
The larger 51.4 kWh battery delivers a claimed driving range of up to 510 km, while both versions continue to support DC fast charging for quicker charging during long-distance travel.
Apart from introducing the BaaS ownership option, Hyundai has also added a few equipment updates to the Creta Electric lineup.
The company is now offering integrated side footsteps to improve ingress and egress, while HC variants will receive a 7.4 kW AC wall box charger as part of the package. The SUV continues to offer a premium feature list that includes the following:
Dual 10.25-inch displays
Level 2 ADAS
Panoramic sunroof
360-degree camera
Connected car technology
Vehicle-to-Load (V2L) capability
Wireless Android Auto and Apple CarPlay
Battery cost accounts for a significant portion of an electric vehicle's price. By separating battery ownership from the vehicle purchase, Hyundai aims to reduce the initial financial burden on customers while making EV ownership more flexible.
The strategy also strengthens Hyundai's position against rivals that already offer similar ownership models, including the Maruti Suzuki eVitara, MG ZS EV, MG Windsor EV and other upcoming electric SUVs.
By lowering the upfront purchase cost without compromising on features or driving range, Hyundai aims to make the Creta Electric more accessible to a wider audience. The BaaS model could also encourage more first-time EV buyers to consider switching to electric mobility.
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