Ferrari Inaugurates New Plant to Produce Future EV
Ferrari has taken a significant step towards the launch of its first electric vehicle (EV) next year with the opening of the new E-building production facility at its factory in Maranello. The new 42,500 sqm facility, which was opened in a ceremony attended by Italian President Sergio Mattarella, is designed to maximize “production flexibility” for the Italian supercar brand.
The E-building, contrary to initial assumptions, stands for “energy, evolution, and environment,” not electric. This state-of-the-art facility will be used for the production of combustion-engined, hybrid models, and Ferrari's first EV. Production is set to get underway in January 2025, with the Purosangue and SF90 likely to be the first to roll off the new assembly line.
Ferrari's strategy of prioritizing “revenue quality over quantity” is embodied in this new facility, which will house the production and development of all the powertrain types the company will use in the coming years. High-voltage batteries, electric motors, and axles—key components for differentiating Ferrari's technology and performance—will also be assembled here.
While Ferrari has confirmed its work on an EV, technical details remain scarce. Early patents suggest it might be a four-wheel-drive two-seater. A recent report by Reuters indicated a starting price of around Euro 500,000 (about Rs 4.5 crore), although Ferrari has not confirmed this.
CEO Benedetto Vigna emphasized the advantages of the new factory: “The full electric Ferrari demands new technologies, components, and processes, which we want to design, engineer, and handcraft here in Maranello. The E-building will enable us to keep our know-how in-house and maintain our competitive advantage.”
More than 300 staff will work in the E-building, with training for the new production lines having started over two years ago. This preparation has been crucial for “strengthening the knowledge” required for motor production and battery assembly. While the facility will retain a significant level of manual assembly, production will be assisted by collaborative robots.
The E-building has been constructed to the highest levels of energy performance, featuring over 3,000 roof-mounted solar panels capable of generating a peak power output of 1.3MW. It will be powered entirely by renewable energy. Additionally, a large storage tank will collect rainwater for treatment and reuse, and more than 60 percent of the energy used for battery and motor testing will be recovered using accumulators.
Ferrari has also improved the road infrastructure around the new building to redirect traffic away from main pedestrian routes and has constructed a new road and bike path for better access. The E-building contains four levels dedicated to general systems, vehicle assembly and logistics, vehicle assembly, engines and components, and office space.
With the opening of the E-building, Ferrari is not only gearing up for its first EV but also positioning itself as a leader in integrating advanced technology and sustainability in automotive production. The new facility marks a pivotal moment in Ferrari's journey toward an electrified future.
Also Read: