Ultraviolette Opens Advanced Experience Center in Pune
The leader of electric car technology, Ultraviolette, inaugurated a new experience facility in Shivajinagar, Pune, on August 1. It will be known as the UV Space Station, with a 2,100-square-foot facility that provides a thorough experience for both present and prospective clients. In addition to offering test drives and sales of the F77 MACH 2, the facility also offers sales, servicing, and spares assistance.
Pune is a significant market for two-wheelers, making it a strategic choice for Ultraviolette’s expansion. The new experience center brings Ultraviolette closer to its customers, ensuring they have easy access to high-quality service and a unique brand experience. Narayan Subramaniam, CEO and Co-Founder of Ultraviolette highlighted Pune’s rich motorcycling culture and its strategic importance for the company. The UV Space Station is part of Ultraviolette’s broader strategy to establish 50 futuristic experience centers worldwide, creating a strong network to support its growing community.
The UV Space Station in Pune is designed to provide a holistic customer experience. It includes a showroom and display area, a service center, a workshop, charging infrastructure, and a customer lounge. Visitors can expect a modern and interactive environment featuring technology zones, seamless vehicle configuration, tech-enabled merchandise, an accessory zone, test ride areas, vehicle delivery zones, and comprehensive service support.
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Niraj Rajmohan, CTO and Co-Founder of Ultraviolette emphasized the importance of providing a high-quality customer experience. The service center and charging infrastructure are designed to meet the highest standards of quality and convenience. Both the sales and service teams in Pune have been trained and certified at Ultraviolette’s training center in Bengaluru, ensuring they deliver top-notch service to customers.
The opening of the Pune Space Station marks a major step in Ultraviolette’s expansion plans. This new center will cater to both current and prospective customers in Pune and the surrounding regions, aligning with Ultraviolette’s vision for a global network of advanced experience centers. The facility’s central location in Shivajinagar makes it easily accessible for customers.
Founded in 2016 by Narayan Subramaniam and Niraj Rajmohan, Ultraviolette is known for its innovation in electric vehicle platforms and battery technology. The company has aviation DNA and is backed by prominent global investors, including Lingotto (a subsidiary of EXOR N.V.), Qualcomm Ventures, Zoho Corporation, TVS Motor, and Speciale Invest. These investors have stakes in iconic brands such as Ferrari, Stellantis, CNH Industrial, Iveco Group, The Economist Group, Via, and Juventus.
In summary, The launch of the UV Space Station in Pune represents Ultraviolette's commitment to expanding its presence and enhancing customer engagement. By offering a state-of-the-art facility that meets all sales and service needs, Ultraviolette aims to accelerate the adoption of performance electric motorcycles across India. The new experience center is a testament to Ultraviolette’s dedication to providing a comprehensive and high-quality customer experience, furthering its vision of a futuristic and sustainable future.