Maruti Fronx Sales Hit 1.5 Lakh Mark in Just 14 Months
Maruti Suzuki's compact SUV, the Fronx, has achieved a significant milestone, surpassing 1.5 lakh units sold in just 14 months since its launch. This impressive feat highlights the growing popularity and demand for the Fronx in both domestic and international markets.
The Maruti Fronx has seen an incredible surge in sales ever since its debut on April 24, 2023. In just ten months, the Fronx has achieved the 1 lakh sales milestone by February 2024. In the following four months, an additional 50,000 units were sold, bringing the total to over 1.5 lakh units by May 2024.
The Fronx is one of Maruti's best-selling vehicles and is available through the company's exclusive Nexa channel. Maruti shipped 14,286 units in April 2024 alone, increasing the month's total to 1,49,021 units. With over 475 units sold on average per day, it is evident that the 1.5 lakh mark was exceeded in the first few days of May 2024.
As of April 2024, the Fronx model has sold more than any other Nexa model, surpassing the sales of 14,049 units of its sibling, the Baleno. The Fronx, with 1,34,735 sales, was the second-best-selling Nexa model for the fiscal year 2024; only the Baleno's 1,95,607 sales were higher.
This accomplishment is significant given the intense competition in the compact SUV market, which includes the Mahindra XUV 3XO, the Hyundai Venue and Exter, the Maruti Brezza, the Tata Nexon and Punch, and the Kia Sonet.
Maruti Fronx's sales performance remained steady in FY2024; stable demand was indicated by quarterly sales figures. Q1 (2023) had 26,638 units sold, followed by Q2 (July–September 2023) with 36,839 units, and Q3 (October–December 2023) with 30,916 units. The biggest quarterly sales was in Q4 (January–March 2024), with 40,432 units sold. Furthermore, 14,286 units were sold in just April of 2024. These figures highlight the robust and growing demand for the Fronx, which is particularly clear in light of the quarter's sharp increase in sales.
Maruti Suzuki sold 54,204 utility cars in May 2024, a 17% increase over the same month the previous year. The Fronx played a significant role in this development by helping to offset a decline in sales of sedans and hatchbacks. Given its continued popularity, it seems likely that the Fronx will continue to play a significant role in Maruti's sales success.
The Fronx is not only popular in the nation but also contributes significantly to Maruti's export revenue. For the third consecutive year, Maruti Suzuki was the top exporter from India, setting a record for passenger car exports with 2,80,712 units shipped abroad in FY2024.
Over 11,000 units have been shipped to overseas markets in the nine months since Fronx began its export operations. The initial batch of 556 units was distributed to the markets in Southeast Asia, the Middle East, and Latin America. This strong export performance demonstrates Fronx's broad appeal.
In summary, Maruti Suzuki has seen great success with the Maruti Fronx, which has quickly reached remarkable sales milestones. Strong export figures and the model's popularity in the home market demonstrate the model's broad appeal. The Fronx is expected to continue playing a big role in Maruti Suzuki's total sales development as long as it keeps up its strong performance against fierce competition in the compact SUV market. The Fronx has a promising future in the Indian and global markets, as evidenced by the quick speed of sales and robust client demand.
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