Important information on Mahindra's anniversary benefits for electrified SUVs.
Conditions, package breakdown, and eligibility for the deal.

What Does the Anniversary Offer Involve?

Mahindra is offering a special benefits package worth up to ₹1.55 lakh on the BE 6 and XEV 9e models in honor of the first anniversary of its electric SUV lineup.

The first 5,000 of these e-SUVs delivered before December 20, 2025, are the only ones eligible for these perks.

Benefits Package Breakdown

What purchasers can expect from this anniversary offer is as follows:

Exchange/Loyalty Bonus: Up to ₹30,000 if you are upgrading from another Mahindra model or trading in a current vehicle.
Corporate Bonus: Depending on eligibility and variant, up to ₹25,000 may be awarded.
Home Charger: The package includes a free 7.2 kW charger valued at ₹50,000.
Public Charging Credits: ₹20,000 worth of free credits that can be used on any compatible charging network.
Accessory Pack: around ₹30,000 worth of practical and cosmetic add-ons.

Who Can Apply and When

The first 5,000 BE 6 and XEV 9e e-SUVs delivered before December 20, 2025, are the only ones eligible for the advantages. The package is a combined value offer rather than merely a price reduction because it contains several components (cash, bonus, charger, credits).

Customers should inquire about availability, eligibility per variant, and the precise breakdown of advantages at official Mahindra stores.

Why This Move Matters

Increasing EV Adoption: Mahindra hopes to increase sales and adoption of its electric SUVs by providing a generous package, particularly among consumers who may be undecided.
Robust Demand Response: The demand for these models has already been enormous, as evidenced by the reservations on the first day alone.

Strategic to Clear Inventory: Mahindra may be able to clear inventory while rewarding early adopters with this incentive, which has a limited cap of 5,000 units.