Is VW Tera likely to land in the Indian Market?
The subcompact SUV segment has become increasingly competitive, with top contenders like the Tata Nexon, Maruti Suzuki Brezza, Fronx, Kia Sonet, and Mahindra XUV300 dominating the market. These models continue to rake in impressive sales volumes for their respective brands, making the segment highly lucrative.
Following the success of the Skoda Kylaq, Skoda’s parent company, Volkswagen, has taken notice and is now preparing to enter the fray with its own subcompact SUV, the Volkswagen Tera.
Initially, Volkswagen didn’t have any immediate plans to enter the subcompact SUV segment, but with the Skoda Kylaq making waves, the German carmaker has reportedly had a change of heart. The Volkswagen Tera is the brand's response to the growing demand for sub-4m SUVs, and it is poised to become the smallest SUV in Volkswagen's global lineup.
The Tera made its debut at Rock in Rio in Rio de Janeiro in a camouflaged form earlier in September 2024. Since then, the SUV has been teased several times on the brand’s official website, with Volkswagen revealing its name and confirming that it will cater to a new segment. The Tera is expected to be under 4 meters in length, positioning it as an ideal rival to another subcompact SUVs, including the Skoda Kylaq. Production will take place at Volkswagen's Taubaté-based São Bernardo do Campo plant in Brazil, with an official release planned for 2025.
The Tera will feature a design language reminiscent of the Volkswagen Taigun, with a sleek and contemporary look. The front fascia of the SUV showcases a horizontally slatted grille, accentuated by chrome trim, with sleek projector LED headlights flanking the grille. The round VW badge takes center stage on the front, making it easily identifiable as part of Volkswagen’s lineup.
At the rear, the connected LED taillamps give the Tera a modern, cohesive look, with the “TERA” branding prominently displayed on the tailgate. The rear design mirrors that of the Taigun, providing a clean and stylish finish that aligns with the brand's signature aesthetic.
Volkswagen has long been eyeing the Indian market, and recent reports suggest that the Tera could eventually make its debut on Indian roads by 2026. The vehicle will be based on the MQB A0 platform, which also underpins models like the Polo, T-Cross, and Nivus available overseas. For India, however, Volkswagen will need to localize the Tera and adapt it to the MQB A0 IN architecture, which has already been used for models like the Skoda Kushaq and Volkswagen Taigun.
Given the success of these vehicles in India, it seems highly probable that the Tera will share a similar powertrain to its Skoda Kylaq cousin. The Tera will likely be powered by a 1.0-litre, three-cylinder turbocharged petrol engine, producing 114 bhp and 175 Nm of peak torque. It will be available with a choice of 6-speed manual or 6-speed torque converter automatic transmissions, ensuring smooth and efficient performance for Indian buyers.
Once it arrives in India, the Volkswagen Tera will likely go head-to-head with the Skoda Kylaq in the growing subcompact SUV market. Both vehicles will share similar underpinnings, which could lead to competitive pricing and features. The Tera's sleek design, modern features, and efficient powertrain will make it a strong competitor to the Kylaq, offering Indian consumers another exciting option in this highly competitive segment.
With both Volkswagen and Skoda ramping up their presence in the subcompact SUV market, the future looks bright for compact SUV enthusiasts, particularly those in India, who will benefit from a wider selection of vehicles in this segment.
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