EV Sales Summary October 2025: Despite Growing Competition, Tata Motors Remains at the Top
The overall number of electric vehicles (EVs) registered in India increased from 1,83,820 in September 2025 to about 2,34,191 in October. This was the largest monthly total for the EV market to yet.
Numerous elements played a part:
Retail traction increased during the holiday season.
After GST modifications, the price differences between internal combustion and electric vehicle types shrank.
The two-wheeler, three-wheeler, and four-wheeler major categories all saw growth.
The top companies in the four-wheeler EV market (passenger cars) in October 2025 were as follows:
| Top 3 Contenders | Approximate Units Sold | MoM Change | YoY Change | Notes |
|---|---|---|---|---|
| Tata Motors | 7118 | +7% | +8% | Maintained top position in the EV PV category |
| JSW MG Motor India | 4497 | +8% | +61% | Gaining traction via new models |
| Mahindra & Mahindra | 3867 | +11% | +303% | Gaining from new "born-electric" cars |
The share estimates are based on industry opinion and data extracts; exact absolute numbers for each brand in October may not be fully released to the public.
With a sizable margin, Tata Motors continues to dominate the Indian EV car market. One source claims that in October, the automaker's share was almost 40%.
Nonetheless, the business is up against more competition:
EV sales at MG increased dramatically, particularly following the launch of the "Windsor" series.
Despite starting from a smaller base, Mahindra's EV share has been rising quickly.
According to industry comments, Tata's market share has been under pressure in previous months, while still being the largest.
The Diwali-themed shopping spree and a favorable price environment following the changes to the GST policy for cars contributed to the October increase.
EV two-wheelers, three-wheelers, and four-wheelers all showed growth from month to month and year to year. For instance:
High-speed E-2W: ~104,787 units in September compared to ~143,796 in October.
EVs with four wheels: about 17,873 in October compared to about 16,368 in September.
The competitive dynamic is getting more intense as competitors increase the number of EV models they offer. The trend of shifting market share (a narrowing lead for Tata) suggests that future launches will be more aggressive.
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