Phoenix Marketcity, Mumbai

Old Setup

The old setup had boom barriers for access control, ticket dispensers for customer billing and RFID card scanners to manage staff and tenant movement. Customers were being charged at exit depending upon the time spent inside. Payment modes were cash and UPI.

Parking charges

Parking charges are different for customers and corporate visitors - charges for corporate visitors being lower. Tenants and corporate users are issued monthly passes and enter and exit using their RFID cards.

Challenges with old setup

1. Low adoption of UPI/digital payment
2. High contact flow
3. High average exit time per car leading to queuing at exit gates
4. Manual and time-consuming process of issuing monthly passes
5. Possibility of misuse of RFID cards
6. No real time reports around occupancy, traffic trends, collections etc.

Solutions Offered

Contactless Parking through FASTag

Park+ assessed the existing system at the mall and upgraded it by adding RFID readers and associated infrastructure. These long-range readers detect the FASTag on the vehicle's windshield. If the FASTag is not blacklisted, money is debited from the FASTag linked account of the customer.

Since there are two different charges for regular visitors and corporate visitors, the operator at the exit is given the option to choose the appropriate rate. As soon as the operator clicks on the relevant option, the barriers are opened.

With 20 Mn+ issuances, FASTag is the most widely available tech ecosystem in the world. All cars are required to have a FASTag. This means that this technology has widespread adoption and most customers can avail of contactless parking in the mall.

Online Dashboard

The mall managers have access to a real time admin dashboard where they can check the number of entries, exits and collections in real time. Park+ also provides routine reports around dwell time, repeat visitors, traffic distribution and user demographics.

The mall manager can also add and remove staff and tenants from the dashboard. They are also given expiry alerts for monthly passes 7 days in advance giving them enough time to take necessary action. Pass renewals can also be easily managed from the dashboard.

Benefits of Park+ solutions

1. Parking has been made contactless. There is no need to collect a ticket and pay cash to access the parking.
2. Since most of the collection is via FASTag, time spent on daily closing audits has reduced drastically
3. Seamless and automated exit via FASTag has reduced queuing at exit
4. Linking FASTag to monthly passes has made staff and tenant movement easy and has also eliminated misuse
5. Pass renewal can be done online via the dashboard
6. Real time, actionable insights around collections, traffic, repeat users and demographics are available on the dashboard